OnlySimchas.com Reaches New Milestone - 500 Posted Simchas.

HACKENSACK, NJ - April 2, 2001 - OnlySimchas.com, the leading online Jewish celebration web site has reached another impressive milestone. Today, OnlySimchas members uploaded the 500th picture gallery and proved that there may be a future for quality driven web sites.

The site's page views have rocketed to 1.3 million for the month of March, up from 30,000 just 6 months earlier. The site is an online resource where viewers anywhere can post pictures of happy and ceremonial occasions for friends and family to observe. They can also reserve a date for upcoming events, see related Simchas and post Mazel Tov wishes to others, thanks to web-based software developed by Dov Katz, the site's founder and CTO. "Every new entry is exciting for me," says Katz, "I am always eager to see which new region is getting word of us, and taking advantage of our services."

The sites founders can't help but be pleasantly surprised by the site's unprecedented growth. Michael Novich, CEO, explains, "Most of our growth has been a result of viral marketing, word-of-mouth that is a testament to viewers' appreciation of our work. We have certainly addressed a necessity, and done it well." Novich plans on integrating the professional photography industry into the site's future plans by offering to post high quality photographs and attribute them to the specific vendor.

Doron Katz, President & COO and the momentum behind OnlySimchas, has numerous additional plans for the site's growth. Together with Joseph Markovitz, CMO, Katz has developed a business plan that includes the creation of an online gift registry and the sale of banner advertising. Katz explains, "I love what we've done so far, and it can only get bigger as we enter new national and international regions. It's all a matter of proper positioning and good decisions; I'm confident in our energetic staff."

With new proposals and novel ideas streaming in daily, the founders often step back and ponder the positive effects of a real-time linkage of Jews worldwide. "Many times in our History, Jews could have benefited from a relationship with their brothers universally. It's amazing to think we may have stumbled upon it here," ponders Markovitz, "and the truth is, it would be great to go down in history as the web site that united the Jewish world in celebration."

CONTACT: biz@onlysimchas.com